Michael Effler, Founder of IDC

Download Printable version of Bio (PDF)

International consultant Michael Effler is an expert in the design and development of spas, image centers and wellness facilities, and in sustainable building practices and technologies for spa design.

Michael collaborates closely with each client’s distinct vision, to create an unforgettable sense of place – one that is both exclusive and exceptional. His unique designs are a fusion of many cultures and influences of extensive worldwide experience, travel and training.

Growing up on a renovated 200-year-old farm, where sustainability was a way of life, Michael developed a core belief in stewardship of land, buildings and resources. With his love of nature and principles of organic design, Michael is now based on Bainbridge Island, Washington in the eco-friendly Northwest, which has long nurtured environment approaches to building and resource management.

His 25-year career began designing interiors for fine department stores from Saks Fifth Avenue to Harrods of London, where he developed expertise in visual merchandising. He founded International Design Concepts, an architectural resource firm, in 1984. From grounds-up construction to logos and signage, the award-winning IDC design team is an expert partner for spa and wellness entrepreneurs.

IDC projects include: Ocean Reef Spa, Key Largo, FL; Lamphier’s Salon & Spa, CT; Palm Island Spa, the Caribbean; Paul Brown Salon & Spa, HI; Paul Mitchell Advanced Training Center, CA; Z Salon & Spa, KY; La Jolla De Los Cabos Spa, Mexico Royal Hawaiian Hotel & Spa, HI; Pebble Beach Country Club, CA; The Day Spa, WI; Wellness Memorial Center, TX; and Crystal Skin Enrichment Center, TX.

A founding member of the Medical Spa Association and member of the International Spa and Day Spa Associations, Michael is committed to creating success through building awareness. His business and design savvy has made him a popular speaker at international trade shows and management seminars.